Why?

This site has been through a few iterations.

It’s been a lot bigger, but I realised I didn’t love the context collapse of having my whole life exposed to strangers and search engines.

It’s been a lot smaller too - all the way to nothing, for a while - but I missed having a canonical version of my stuff to send people to.

You might notice there’s no deep archive of old posts to browse, that the site’s not indexed by search engines, that there’s no RSS feed of new content. That’s all intentional - this is a site for known humans to link to in context, not for bots and strangers to trawl through.

(If you’d like to sign up for links in context, you can do that.)

How

One of the other advantages of stripping the site way back to standalone pages is that with no archives to sort and feeds to generate, I can get away with just way less complexity.

I write in Bear, and use a workflow in Apple Shortcuts to render the HTML, apply my template, and push the files to Fastmail’s static website hosting over WebDAV.

That sounds complicated, but having set it up, it now boils down to pushing one button in the share menu, which is kind of the dream. If you‘re interested in


© Rockwell McGellin · 26 October 2025
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